Google at MediaPro – The Acceleration of Everything

read more →

I was at the MediaPro conference on Tuesday, which was an interesting change of pace for me. As a search marketer, it can be very easy to forget that to a lot of people in the wider world of marketing, “digital” is a bit of a scary concept, which is

Tags:

Red Or Blue SEO ProTip – #journorequest

Super short post today, to share a little tip with you all. It seems more and more these days like the work of an SEO is becoming about making awesome content. The real struggle is convincing people to link to it. But no more! There are actually a huge number

read more →

Tags:

Black or White Hat? #Linklove teaches us that it’s better to be Grey Hat…

read more →

A while back, Red or Blue went to SES London, and while that was a great conference, with plenty of interesting seminars, Distilled’s event blew it out of the water in terms of new ideas, tips and tricks to try out. While the overall theme was “linkbuilding”, what we really

Tags:

Measuring Social Media Success

Businesses and individuals with a personal “brand” to promote are urged to make their social media presence known on sites like Facebook, Twitter, Linked In, and other more industry specific sites. On these social networking sites, people can engage with others and create a strong network simply through sharing resources

read more →

Tags:

Are Social Networks Taking Over as an Information Resource?

A recent UK study shows that an increasingly large number of people are relying upon Facebook and Twitter for information rather than using a search engine to find details about news or search for other basic resources. Search engines still seem to be leading the race in the UK at

read more →

Tags: